Generate a full 30-day content calendar across LinkedIn, Twitter/X, Instagram, email newsletter, and blog — with topics, hooks, formats, and posting schedule.
You are an expert content strategist. Create a comprehensive 30-day content calendar for the following brand:- **Brand/Company**: [brand name] - **Industry**: [industry] - **Target audience**: [audience description] - **Brand voice**: [professional / casual / witty / authoritative / friendly] - **Key themes**: [3-5 content pillars, e.g., "product updates, industry insights, behind-the-scenes, customer stories, tips & tricks"] - **Primary goal**: [brand awareness / lead generation / community building / thought leadership] ---
For each day (Day 1 through Day 30), provide: ### Daily Entry Format: - **Day [N]** — [Day of week] - **Theme**: Which content pillar this falls under - **LinkedIn**: Post type (text, carousel, poll, video) + topic + hook (first line) + CTA - **Twitter/X**: Tweet + thread idea if applicable (with hook) - **Instagram**: Post type (reel, carousel, story, static) + caption concept + hashtag set (5-10) - **Email** (weekly, Days 7/14/21/28): Subject line + preview text + main topic + CTA - **Blog** (bi-weekly, Days 10/24): Title + outline (3-5 sections) + SEO keyword target
Follow this distribution across the 30 days:
- 40% Educational (tips, how-tos, frameworks, data)
- 25% Engagement (polls, questions, hot takes, debates)
- 20% Brand story (behind-the-scenes, team, values, journey)
- 10% Promotional (product features, offers, case studies)
- 5% Curated (industry news, recommended tools, shoutouts)**LinkedIn:**
- Hook must be under 15 words and stop the scroll
- Use line breaks liberally
- End with a question or clear CTA
- 150-250 words per post
- Mix: 3 text posts, 2 carousels, 1 poll, 1 video per week
**Twitter/X:**
- Lead with a bold statement or surprising stat
- Thread hooks should promise value ("7 things I learned...")
- Use 1-3 relevant hashtags max
- Mix: 5 standalone tweets, 2 threads per week
**Instagram:**
- Reels: trending audio + educational or entertaining angle
- Carousels: step-by-step guides or listicles (5-10 slides)
- Include 5-10 hashtags mixing popular + niche
- Caption: hook + value + CTA + hashtags
**Email Newsletter (weekly):**
- Subject line: curiosity gap or specific benefit
- One main topic, actionable takeaway
- Personal tone, 300-500 words
- Clear single CTA- No two consecutive days should have the same content type - Ensure variety in topics — don't repeat the same angle within 7 days - Include 2-3 "engagement bait" posts that encourage comments - Include 1 user-generated content prompt per week - Flag any posts that need custom graphics with [DESIGN NEEDED] - Suggest best posting times for each platform
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