Should I Start This Business? — Viability Check

Give me an honest viability assessment of this business idea.

## My Idea
- **What it is:** [describe the product/service]
- **Who it's for:** [target customer]
- **How I'd make money:** [revenue model]
- **Why now:** [what's changed that makes this possible/needed]
- **My background:** [relevant experience or skills I bring]
- **Starting capital:** [how much I can invest]

## Analyze Honestly:

### 1. Market Reality
- Is this a real problem people pay to solve?
- How big is the addressable market (bottom-up, not "it's a $X billion industry")
- Who are the existing solutions and why aren't they enough?

### 2. Competitive Landscape
| Competitor | What They Do | Their Advantage | Your Advantage |

### 3. Unit Economics (Rough)
- Cost to acquire a customer
- Revenue per customer
- Margin
- Months to break even

### 4. What Could Kill This
Top 5 risks, ranked by probability and impact.

### 5. Honest Assessment
Score 1-10: Market (demand exists?), Timing (why now?), Founder-fit (am I the right person?), Economics (can it be profitable?), Defensibility (can others copy it easily?)

### 6. Verdict
**Go**, **Pivot first**, or **Don't do it** — with specific reasoning.

Be brutally honest. I'd rather hear the truth now than after spending $50K.